I remember being a young player and hitting a true corner for the first time.

The sharp sound. The clean snap. The instant rush that shot through me because I knew I executed it perfectly.

That moment hooked me. I chased it every day. I wanted to repeat it, refine it, and build my entire game around that feeling. The harder and more accurately I shot, the more the game gave back. That feedback loop shaped me as a player and stayed with me long after I left the field.

Years later, as a coach, I watched players struggle to find that same connection. They worked hard and took hundreds of reps with no clear target and no meaningful feedback. They weren’t getting the tools they needed to change everything about their game: the sound, the feel, the confidence, the moments that accelerate real development.

If the right tool didn’t exist, I had to build it.

Cheddy Chain takes that unforgettable feeling and elevates it. It gives players a true scoring target they can see, hear, and trust. Tough steel. A real zone. A response that tells the truth. It transforms random shooting into structured shooting and gives players a standard to chase with instant feedback on whether the rep earned anything.

More than anything, it helps players become finishers—the ones who bury shots in tight windows and change games.

Cheddy Chain teaches by giving immediate, meaningful feedback on accuracy, power, release, and mechanics. When a player hits the target, they know it. When they miss, they know why. That instant reward accelerates learning, builds confidence fast, and brings intention to every rep.

The future of lacrosse is precision-based training—tools that mirror game situations, measure performance, and help players master skills that actually matter. This target is just the beginning. We are building smarter targets, advanced feedback systems, and training programs grounded in the same principles that shaped me as a player.

Lacrosse needs a shooting target that teaches. Whether you’re grinding alone in the backyard or coaching a full roster, Cheddy Chain helps athletes build real shooting instincts.

This is why I built it.

This is why I believe in it.

Ross Turco
Founder & Creator
Cheddy Chain